A Shared Calendar for Your Farmers Market
Market days, live music, seasonal events, vendor spotlights — synced to every customer's phone. No app to download. No accounts for your shoppers.
Create Your Market Calendar — FreeSound familiar?
It's the first Saturday in April. The market was supposed to open for the season today, but rain pushed the opening to next weekend. The market manager posted the delay on Instagram Thursday night, but half the vendors showed up to set up at 6 AM and a dozen customers drove over with empty bags.
The market hosted a special cider tasting with a local orchard on a Wednesday evening, but attendance was embarrassingly low. The event was listed on the market website two weeks ago, but customers only think of the market on Saturday mornings — nobody checks the site midweek.
The market manager's phone rings all week: "Are you open this Saturday?" "Is the flower vendor coming back?" "When does the holiday market start?" "Is there parking lot construction?" She answers the same five questions fifty times between May and October.
How it works for farmers markets
Add your market events
Type in the event — market day, live music, seasonal opening — pick a date, and save. Takes 30 seconds.
Share with your customers
Put the link on your signage, include it on receipts, or share it on social media once. Customers tap to subscribe.
Events appear on every phone
Market events show up in their calendar app — Apple Calendar, Google Calendar, Outlook — right next to their personal events.
The free plan covers seasonal markets. No credit card needed.
Get Started FreePerfect for every market event
Here's what farmers markets typically put on their shared calendar:
What this looks like in practice
Heather, the market manager, opens iCalFeed on Monday morning. She adds this Saturday's live bluegrass band to the market event, posts the pumpkin festival for October, and updates next week's market hours for the holiday weekend. Total time: three minutes.
Phil, a regular Saturday shopper, checks his phone on Friday evening. He sees "Farmers Market — 8 AM to 1 PM, Live Music: Blue Ridge Ramblers, Peach Season!" on his calendar. He grabs his reusable bags and puts them by the door. No need to check Instagram or the website.
On Friday at noon, a thunderstorm warning hits for Saturday morning. Heather updates the market event: "Delayed opening — 10 AM start due to weather." By Friday evening, every customer's phone shows the new start time. No confused shoppers arriving at 8 AM to an empty lot.
How iCalFeed compares
vs. Social media posts
The algorithm shows your post to a fraction of followers. Saturday morning posts are too late for planning.
Every subscriber sees every market event. They can plan their Saturday the night before.
vs. Market website
Customers only check the website when they're already thinking about the market. Nobody visits on a random Tuesday.
Events appear on their phone automatically. They see your midweek events too.
vs. Email newsletter
Monthly newsletters have stale info. Weekly emails get unsubscribed.
Always-current events on their calendar. No inbox clutter.
vs. Signage at the market
Only works for people who are already at the market. Doesn't help bring new visitors.
Customers see upcoming events at home, all week long.
Farmers market calendar questions
Keep your market customers coming back
Start with the free plan — 1 calendar, 10 events. No credit card required.